Nicola Martini’s Ducati Flash Back America
69 images Created 13 Aug 2020
Mr. Martini is a person, a custom bike builder, a clothing brand, a shop / café / bar and much more, but it all goes back to when a young Nicola Martini began customizing British bikes. This led him to opening a Royal Enfield dealership out of a corner of his father’s gas station in Verona, Italy and eventually, to becoming a Triumph dealer. Clearly, Nicola’s creativity extends from his rolling creations to his approach to business. Now in 2020, Mr. Martini has become a brand made from sheer passion, dedication, research and unique creativity.
Mr. Martini lab sums up the long-time experience of Nicola Martini; it is a place where things are not only created, but experimented with, and where unique motorbikes are created. It explores new concepts about motorbikes and accessories, and always creating new styles.
Years dedicated to work and research have traced a unique two-wheeled story, a truly Italian story which contributed to the culture of motorbike Style. The worldwide presence of Mr. Martini creations has further highlighted the uniqueness of its style, in which both technical expertise and aesthetic intuitions help create smart prototypes, featuring new technical solutions and ultra-fine finish, top materials and pleasant chromatic matches.
This custom project started as a one and only motorbike for a customer based in Russia, but then the elegant and unique style lead Nicola to create a family of “Flashback’s”, including the bike you see before you today, “Flashback America.” I wanted the bike to be something extremely different, built on a performance base, but with an aesthetic vision that takes a little bit from the past and then projects itself into the future.
Nicola has said of “Flashback America”, “The exhaust and the fairing are the most erotic parts of this motorbike. Together, these are style and performance in one object.”
Mr. Martini lab sums up the long-time experience of Nicola Martini; it is a place where things are not only created, but experimented with, and where unique motorbikes are created. It explores new concepts about motorbikes and accessories, and always creating new styles.
Years dedicated to work and research have traced a unique two-wheeled story, a truly Italian story which contributed to the culture of motorbike Style. The worldwide presence of Mr. Martini creations has further highlighted the uniqueness of its style, in which both technical expertise and aesthetic intuitions help create smart prototypes, featuring new technical solutions and ultra-fine finish, top materials and pleasant chromatic matches.
This custom project started as a one and only motorbike for a customer based in Russia, but then the elegant and unique style lead Nicola to create a family of “Flashback’s”, including the bike you see before you today, “Flashback America.” I wanted the bike to be something extremely different, built on a performance base, but with an aesthetic vision that takes a little bit from the past and then projects itself into the future.
Nicola has said of “Flashback America”, “The exhaust and the fairing are the most erotic parts of this motorbike. Together, these are style and performance in one object.”
